Livity This Is How

Instagram asset design

Graphic Designer
Adobe Illustrator, Adobe After Effects

The brief

The brief was to design motion graphics templates that could be used to create Instagram story and highlight assets.
I adhered to brand guidelines which included a font, colour combinations, and the use of colour blocked bars.

I created introduction, information and end block templates for the different story types. Each story type included two main colours which allowed for alternating inverted versions of the templates to be used when the viewer taps through the story. A horizontal sliding motion was utilised along with the bars to create transitions and also emphasize titles.